Publicidad (Registro nro. 13085)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00415nam a2200121 a 4500 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5821 |
| Item number | W 38 1967 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Watson Dunn, S. |
| 245 ## - TITLE STATEMENT | |
| Title | Publicidad |
| Remainder of title | : su papel en la mercadotecnia moderna |
| Statement of responsibility, etc | / S. Watson Dunn ; trad. Eduardo Escalona |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | México |
| Name of publisher, distributor, etc | : Uteha |
| Date of publication, distribution, etc | , 1967 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | XIX, 700p. |
| Dimensions | ; 22cm |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Traducción de : Advertising : Its role in modern marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Publicidad |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Acervo general | Biblioteca Loyola (Tijuana) | Biblioteca Loyola (Tijuana) | Sala principal | 22/02/2011 | 1 | HF 5821W 38 1967 | 023564 | 17/01/2012 | 10/01/2012 | ej.1 | 11/04/2011 | Libro |
