Marketing (Registro nro. 13577)

Detalles MARC
000 -LEADER
fixed length control field	00418nam a2200145 a 4500
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5415.2
Item number	S35 1999
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9682456053
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Sallenave, Jean-Paul
245 ## - TITLE STATEMENT
Title	Marketing
Remainder of title	: de la idea a la acción
Statement of responsibility, etc	/ Jean-Paul Sallenave
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	México
Name of publisher, distributor, etc	: Trillas
Date of publication, distribution, etc	, 1999
300 ## - PHYSICAL DESCRIPTION
Extent	530 p.
Other physical details	: il.
Dimensions	; 23 cm
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note	Incluye índice
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Mercadotecnia
General subdivision	- Investigación
942 00 - ADDED ENTRY ELEMENTS (KOHA)
Koha issues (borrowed), all copies	2

Existencias
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Total Renewals	Full call number	Barcode	Date last seen	Date checked out	Copy number	Price effective from	Koha item type
				Acervo general	Biblioteca Loyola (Tijuana)	Biblioteca Loyola (Tijuana)	Sala principal	22/02/2011	2	1	HF 5415.2S35 1999	034222	10/06/2019	27/05/2019	ej.1	11/04/2011	Libro