International marketing (Registro nro. 16810)

Detalles MARC
000 -LEADER
fixed length control field	00517nam a2200169 a 4500
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 1009.5
Item number	C38 2002
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0072398841
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Cateora, Philip R.
245 ## - TITLE STATEMENT
Title	International marketing
Statement of responsibility, etc	/ Philip R. Cateora, John L. Graham
250 ## - EDITION STATEMENT
Edition statement	11th. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Boston
Name of publisher, distributor, etc	: McGrawHill
Date of publication, distribution, etc	, 2002
300 ## - PHYSICAL DESCRIPTION
Extent	XXV, 693 p.
Other physical details	: ill.
Dimensions	; 29 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note	Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Comercio internacional
General subdivision	- Mercadotecnia
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Mercadotecnia internacional
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Graham, John L.

Existencias
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
				Acervo general	Biblioteca Loyola (Tijuana)	Biblioteca Loyola (Tijuana)	Sala principal	22/02/2011		HF 1009.5C38 2002	040639	11/04/2011	ej.1	11/04/2011	Libro