Marketing internacional (Registro nro. 7865)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00591nam a2200181 a 4500 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 1009.5 |
| Item number | C3 1995 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 848086172 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cateora, Philip R. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing internacional |
| Statement of responsibility, etc | / Philip R. Cateora ; versión en español de Lino Santacruz Moctezuma |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8a. ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | México |
| Name of publisher, distributor, etc | : McGraw-Hill |
| Date of publication, distribution, etc | , 1995 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 864 p. |
| Other physical details | : il. |
| Dimensions | ; 24 cm |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Traducción de: International Marketing |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Incluye índice |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Comercio internacional |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Exportaciones |
| General subdivision | - Mercadotecnia |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Santacruz Moctezuma, Lino |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Acervo general | Biblioteca Loyola (Tijuana) | Biblioteca Loyola (Tijuana) | Sala principal | 21/02/2011 | HF 1009.5C3 1995 | 028457 | 08/04/2011 | ej.1 | 08/04/2011 | Libro | |||||
| Acervo general | Biblioteca Loyola (Tijuana) | Biblioteca Loyola (Tijuana) | Sala principal | 21/02/2011 | HF 1009.5C3 1995 | 038993 | 08/04/2011 | ej.2 | 08/04/2011 | Libro | |||||
| Acervo general | Biblioteca Loyola (Tijuana) | Biblioteca Loyola (Tijuana) | Sala principal | 21/02/2011 | HF 1009.5C3 1995 | 044747 | 08/04/2011 | ej.3 | 08/04/2011 | Libro |
