Parkinson, C.N. Manual básico de mercadotecnia / C.N.Parkinson, M.K. Rustomji, W.E.Vieira - México :Diana , 1994 - 188p. ; 21 cm. ISBN: 9681326962 Subjects--Topical Terms: Mercadotecnia LC Class. No.: HF 5415 / P37 1994