Cateora, Philip R. <br/><br/>
International marketing  
/ Philip R. Cateora, John L. Graham 
 - 11th. ed. 
 - Boston   : McGrawHill  , 2002 
 - XXV, 693 p.   : ill.   ; 29 cm. 
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>0072398841 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Comercio internacional --- Mercadotecnia <br/>Mercadotecnia internacional 
<br/><br/><label>LC Class. No.: </label>HF 1009.5  / C38 2002